Chanel Transforms Marina Bay Sands Into A Winter Wonderland
The House of Chanel adds a magical touch for the holidays with a dazzling display and installation at the mall.
By Lucy Lauron,
It’s beginning to look a lot like Christmas at The Shoppes at Marina Bay Sands, thanks to Chanel’s festive holiday installation. The theme, Chanel Winter Tale, transforms the space into a winter wonderland in shades of white, cream, and gold.
Chanel brings its iconic motifs to life with larger-than-life installations of the N°5 perfume bottle, the lion (a nod to Mademoiselle Coco’s Leo star sign), and the camellia flower. These captivating displays, available until December 31, adorn the Marina Bay Sands Grand Colonnade – both on the floor and suspended from the ceiling.
When you visit The Shoppes at Marina Bay Sands, look up and around to experience a touch of Chanel magic this holiday season.
They evoke a magical galaxy of comets and snowflakes, seemingly drifting from the chimney of a golden dollhouse. For the perfect photo op, don’t miss the frosted, oversized perfume bottles, including N°5, Chance, and Gabrielle Chanel – Chanel’s whimsical take on snowmen.
The festive adventure continues at the Event Plaza, where Chanel has created a giant dollhouse surrounded by oversized gift boxes, housing the immersive Magical House of Chanel installation. Visitors can explore a mysterious winter forest and enjoy various miniature scenes, including a toy set featuring Chanel cosmetics.
The Magical House of Chanel installation at the Event Plaza features a mysterious winter forest, along with other enchanting experiences.
The journey ends in an apartment within the dollhouse, transformed into a perfume sanctuary. Rows of shelves showcase different interpretations of the N°5, along with selections from the exclusive Les Exclusifs de Chanel perfume range. Here, visitors can engage and experience the scents up close.
The apartment where your journey in the Magical House of Chanel installation concludes
Olivier Polge, Chanel’s in-house nose behind over 20 of the house’s fragrances – such as Chanel N°5 L’eau and Comete Eau de Parfum – was in town for a private media roundtable on November 7. During the session, he shared his thoughts on the magic of fragrance. "Perfume is personal," he explained. "It creates an intimate connection, and there's something magical about how it interacts with skin. No two people wear a scent the same way. That’s what makes it so beautiful."
The Magical House of Chanel will be open to the public from November 9 to December 25. Visitors can explore the installation from Sunday to Thursday, between 10:30a.m. and 10:00p.m., and on Friday, Saturday, Eve of Public Holidays, and Public Holidays, the hours extend from 10:30 a.m. to 10:30 p.m. Click here to schedule an appointment.