Dior Beauty Reinvents Its Dior Forever Foundations With New Skin-Loving Ingredients
Starring K-pop icon Jisoo, British actress Anya Taylor-Joy and American actress Willow Smith, the new Dior Forever campaign introduces reinventions of Dior Forever Skin Glow and Dior Forever Skin Wear.
When it debuted in 2007, Dior Forever marked the house’s first high-coverage foundation to marry long-wear performance with skincare benefits. Conceived by Creative and Image Director of Dior Makeup, Peter Phillips, the idea was simple: a no-retouch, camera-ready complexion – the kind of flawless finish normally reserved for the photo studio.
Now, Dior has reinvented its iconic foundations by merging the perfection of a filter with the skincare expertise of a serum. The result? A radiant, airbrushed finish with the Dior Forever Skin Glow foundation, and a no-transfer natural matte complexion with the Dior Forever Skin Wear foundation.
Anya Taylor-Joy stars in the new Dior Forever campaign
Dior Forever Skin Glow foundation is an ultra-soft, creamy formula designed to work like a real-life filter for the skin – smoothing imperfections while boosting natural radiance. Its buildable texture offers medium-to-high coverage, making it perfect for a flawless yet natural-looking base.
For the first time, Dior has infused the foundation with three key skincare ingredients. Hyaluronic acid delivers deep hydration and an instant plumping effect, niacinamide helps refine pores and brighten the complexion, while peptides work to smooth the skin over time – leaving it more radiant-looking, even without makeup.
Jisoo stars in the new Dior Forever campaign
If a dewy look isn’t your thing, Dior Forever Skin Wear offers the matte counterpart. The formula delivers a breathable, flawless matte finish that still feels like bare skin – without getting heavy or powdery as the day goes on. It smooths over imperfections, controls shine and creates a soft optical blur, all while staying seamless and comfortable on the skin. The result is a long-wear, no-transfer coverage that holds up even in hot and humid conditions.
Like its luminous sibling, Dior has also infused the Skin Wear formula with skincare benefits – combining the trio of hyaluronic, niacinamide and peptides – meaning your complexion looks even better after the makeup comes off.
Willow Smith stars in the new Dior Forever campaign
Dior Forever Skin Glow and Dior Forever Skin Wear are available in 32 shades and are each priced at $103 for 30ml. They are now available at all Dior Boutiques, counters and via Dior Online Boutique. Find out more here.