What's The Perfect Italian Lifestyle? This Book Encapsulates It Beautifully
Home is where the heart is.
The deep fervour that Tod’s has for its Italian heritage can be seen and felt in nearly everything it does. Take its new W.G. – or Winter Gommino – boots. For all their gorpcore-ness, they possess the timeless elegance and artisanal craftsmanship that’s unmistakably Italian.
Brochure, magazine, book or catalog mock up isolated on soft gray background. 3D illustrating
Aria d’Italia: Contemporary Italian Lifestyle spans eight chapters, each representing a valued Italian DNA, namely joy, boldness, passion, heritage, pleasure, timeless, craftsmanship and imagination.
Along with its launch, the brand has released Aria d’Italia: Contemporary Italian Lifestyle, a 204-page photo book capturing young cosmopolitans who have adopted the country and its convivial, kinship-focused way of life as their own. Here’s a sneak peek before it hits bookstores here early next year.
Published by Rizzoli, Aria d’Italia lenses the inner lives of young creatives and entrepreneurs who represent Italian identity through themes such as joy, boldness, passion and heritage. Among them are Francesco Mondadori and Ludovica Bonini (pictured), a couple from Puglia that’s changed the pet food industry with their gourmet food delivery service for canines, Dog’s Bistrot.
Another creative featured in the book is chef Marco Baldeschi (on far right), who helms the Tuscan destination restaurant, Villa Lena.
Besides lush portraits of the book’s main subjects and their homes taken by the Milanese photographer Guido Taroni, Aria d’Italia features heartwarming aphorisms (pictured) scrawled by the visual artist Pietro Terzini – known for his usually pithy and ironic graffiti-style slogan art – lending the book a pop edge.
This article is an adaption of a story that first appeared in the Dec 2022 Love Edition of FEMALE