H&M Home Is Now Available In Singapore
Starting August 24, the Swedish retail giant will stock a permanent line of home furnishings and decor at its Orchard Building flagship.
By Imran Jalal,
Fourteen years after its launch, H&M Home, the lifestyle and home furnishing division of Swedish fashion retailer H&M is finally hitting our shores. The line will be stocked on the first floor of H&M's Orchard Building flagship and will make its debut on August 24. The launch coincides with the reopening of the store, which had undergone a five-month facelift. As part of its new look, the store will be the first Southeast Asian outpost to be shrouded in a sustainable and tensile patented fabric called i-Mesh.
The permanent H&M Home line in Singapore will retail everything from soft home furnishings to decorativr objects like candelabras.
Prior to its launch in Singapore, H&M Home was accessible in nearby markets such as Malaysia, Thailand and the Philippines. Selected pieces were also available in Singapore during the Yuletide season through the brand's annual H&M Holiday Pop-Up. With a dedicated line now carried here, customers can shop for home decor, living, bath and bedroom items year-round that subscribe to the contemporary Scandi meets Mid-century modern aesthetic. Ahead, a look at some of the items available in store.