The Adorable KAI X Gucci Capsule: We've Got The Details And Prices
It's the K-Pop singer's first ready-to-wear collaboration with the Italian house.
It would not be a Gucci collaboration if the collection does not include a big dose of nostalgia. Cue the Italian house's fondness for retro references for its various capsule lines featuring our favourite childhood cartoon characters like Doraemon, Mickey Mouse and Donald Duck and vintage inspirations such as the floral prints of '70s fashion designer Ken Scott.
Needless to say, the Italian house's upcoming collaboration with South Korean heartthrob and EXO member Kai includes a favourite companion he grew up with – the classic teddy bear.
EXO's Kai
Launching on April 17 at Gucci's Ion Orchard store, the collection features a selection of men’s and women’s ready-to-wear and accessories with an adorable decorative motif of a teddy bear wearing a blue bow tie.
Kai and friends.
The advertising campaign is equally adorable. Envisioned by Alessandro Michele, and executed by South Korean photographer Min Hyunwoo and filmmaker Woogie Kim, it follows Kai on an adventure around Seoul with his longtime teddy bear pal.
Gucci will also be putting up a larger-than-life Bear Balloon art installation created by Seoul-based pop artist IM Jibin to celebrate the launch of the line that will be placed in different locales worldwide.
Ahead, we highlight some of the pieces that are up for grabs.
KAI X Gucci jacquard sweatshirt, $1,750
KAI X Gucci denim jeans, $1,400
From left: KAI X Gucci GG supreme canvas portfolio, $1,460, KAI X Gucci GG supreme canvas wallet, price unavailable, KAI X Gucci GG supreme canvas mini crossbody bag, $1,280, and KAI X Gucci GG supreme canvas pouch, $1,330
KAI X Gucci GG supreme canvas mini crossbody bag, $1,280
KAI X Gucci denim jeans, $1,400
Left and middle: KAI X Gucci GG supreme canvas wallets, price unavailable. Right: KAI X Gucci GG supreme canvas card case, $390
Left: KAI X Gucci cotton and silk polo, $2,100, and KAI X Gucci GG supreme canvas mini shoulder bag, $2,890 Right: KAI x Gucci cotton and silk top, $2,100, and KAI X Gucci GG supreme canvas mini bucket bag, $2,060
KAI X Gucci Rhyton leather sneakers, $1,390
From left: KAI X Gucci Ace leather sneakers, $1,040, and KAI X Gucci Tennis 1977 canvas sneakers, $970
KAI x Gucci cotton T-shirt, $800
KAI x Gucci GG jersey jacket, $2,800, and KAI X Gucci GG supreme canvas tote bag, $2,480
KAI x Gucci cotton sweatshirt, $1,500, and KAI X Gucci GG supreme canvas medium tote bag, $2,060
From left: KAI X Gucci GG supreme canvas small shoulder bag, $1,540, KAI X Gucci GG supreme canvas mini bag, $2,890, and KAI X Gucci GG supreme canvas mini bucket bag, $2,060
KAI X Gucci GG supreme canvas portfolio, $1,460, and KAI X Gucci GG supreme canvas small belt bag, $1,360
From left: KAI X Gucci GG supreme canvas duffle bag, $3,770, and KAI X Gucci GG supreme canvas trunk, price unavailabe