Korean Fashion Brand Mardi Mercredi Lands In Singapore

For this month only, the K-fashion label, well-loved by celebrities, is selling in Singapore via a pop-up at multi-label store SocietyA

Pretty little things. Credit: Mardi Mercredi
Pretty little things. Credit: Mardi Mercredi

If the name “Mardi Mercredi” does not ring a bell, seeing its shirts certainly will. The cult label from South Korea, instantly recognisable by its Flowermardi blossom graphic, is a favourite among in-the-know fashion fans in or heading to Seoul.

Founded in 2018 by husband-and-wife team “Peace” Park Hwa-mok and Valerie S. Lee, its Flowermardi blossom is said to have been created by Park for his wife in the belief that “every woman loves flowers”. The brand quickly took the street style scene by storm and has been worn by K-pop idols including NewJeans’ Minji and IVE’s Jang Won-young.

Mardi Mercredi

SocietyA

Mardi Mercredi pop-up at SocietyA

You need not hop on a flight to bring its coveted tees home. The brand is retailing in Singapore via a one-month pop-up held exclusively at home-grown multi-label retailer SocietyA (#03-14A Takashimaya Shopping Centre.) Until March 29, shoppers here can browse an extensive collection of staple Mardi Mercredi designs – think T-shirts, baby tees and oversized sweatshirts – as well as its Spring/Summer 2024 pieces, which range from pretty rugby shirts to girlish gingham skirts.

A new motif, Clovermardi, also makes an appearance, adding whimsy to the casual-chic pieces. Prices range from $69 to $409.

This article first appeared in The Straits Times


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