Thanks, Longchamp. Now Everyone Will Want To Net This Bag Collab
Take two quintessential bag designs from two quintessential French companies and you'll get one of the most underrated collabs of the season.
According to Longchamp, the string shopping bags that are a trendy bag style today has always been part and parcel of everyday French style. In particular, it's the bag that French folks usually tote along for their grocery runs – long before reusable grocery bags were a thing.
One brand that is synonymous with creating the hardy cotton net used in these bags is Maison Filt, a company based in Normandy that has been manufacturing these nets and cords, as well as their own line of bags, since 1860.
The Longchamp x Filt shopping bags come in six Fauvist-like hues.
Longchamp saw the parallels between the Maison Filt story and its experience creating the well-loved Le Pliage nylon tote. So for Spring/Summer 2021 the French fashion house has come up with a collaboration that's quite hard to ignore. Enter the Longchamp x Filt hybrid shopping bag which is now available at Longchamp stores.
Longchamp incorporates its Russian leather handles and flap into the design of the mesh bag.
The piece adopts the mesh design of Filt's netted shopping bags then combines it with the trademark Russian leather handles and flap of the Le Pliage. Part witty novelty piece, and part utilitarian, it's the perfect no-frills bag for our equally no-frills lifestyle these days.
Which leaves you with only one important question: Which of the six colours should you get?