Louis Vuitton's Pre-Fall 2020 Ad Campaign Is Campy Sci-Fi At Its Best
Nicolas Ghesquiere has a rep as a major sci-fi fanboy and for Pre-Fall 2020, he's taken that long-standing obsession and transformed it into one of the most imaginative ad campaigns yet for Louis Vuitton. He's enlisted a starry ensemble cast for the 24-look collection, including house favourites Sophie Turner, Lea Seydoux, Alicia Vikander, Jennifer Connelly - as well as luminaries from around the world including Doona Bae, Zhong Chuxi, Yaya, Deepika Padukone, Woodkid, Rinko Kikuchi, Robyn and many more, to be the protagonists of imaginary "retro" sci-fi book covers and film posters.
