These Japanese Skincare Products Are What Locals Actually Buy
From Hada Labo To Shiseido, up your Japanese skincare game with these products that the locals actually swear by.
From anime and TV shows, to street style, to even thrifting, Japan’s beauty and fashion game is in its own league. In the realm of skincare, J-beauty definitely holds its own. Amongst the online noise about which Japanese skincare products to buy, though, why not turn to the OGs in J-beauty: the Japanese. If you love Japanese skincare or need to fill up your shopping list for an upcoming trip to Japan, these are the products you should be looking for.
Ultimune Power Infusing Serum, $138 for 30ml, Shiseido
If there’s one Japanese skincare brand you should know, it’s Shiseido. From its popular Ultimune line, its serum is perfect for those looking for an effective anti-aging product. With the power of fermented Camellia, it boosts skin defence by strengthening its moisture barrier, ultimately slowing aging and even reducing visible signs of aging.
Liposome Advanced Repair Serum, $98 for 30ml, Decorte
This intensive moisturising serum by Decorte is an award-winning skin booster serum. Perfect for those looking to remedy their dry skin, this serum offers deep, long-lasting hydration to achieving a natural glow and reduces the appearance of fine lines.
Moisture Facial Lotion III Enrich toner, $29, Curel
If you have dry and sensitive skin, this toner is a game changer. Containing eucalyptus extract that helps it penetrate deeper into your skin, this Curel toner helps moisturise your skin from within, as well as soothe and protect your skin from dryness.
Premium Whitening Lotion toner, $28.20, Hada Labo
If you’ve been on the Japanese skincare side of TikTok, you might’ve seen this product around. From Hada Labo’s Shirojun series, this toner helps to brighten your skin tone whilst reducing inflammation and lightening dark spots, evening out your skin tone while staying gentle and moisturising.
Skin Conditioner Essential, $81 for 165ml, Albion
This iconic Japanese skincare product got a new and improved formula that prevents breakouts, soothes irritation and reduces redness. Its key ingredient, Job’s tears (or Kita no Hato), is cultivated in Hokkaido repairs and restores the skin’s metabolism and protects it from external damage. Basically, it helps the skin recover and keeps it healthy, improving your complexion and leaving your skin dewier and brighter.
Wafood Made Sake Kasu face mask, $19.90, PDC
This face mask went viral on the Japanese side of TikTok, and for good reason. Its main ingredient is sake kasu, a traditional Japanese ingredient known for brightening and moisturising the skin. It’s also infused with rice extract, helping to even out your skin tone and reduce dark spots.
Skinpeel Essence, $120 for 60ml, Takami
If you’re looking to perfect your skin texture, this is the serum you should be adding to your cart. Takami’s award-winning exfoliating serum helps reduce pores, supports your skin metabolsm, and reduce fine lines and wrinkles, leaving your skin as soft and clear as mochi.