The LV Crayon Lip Liners Are Louis Vuitton’s Latest Lip Innovation
Louis Vuitton drops the second chapter of La Beaute that compliments its inaugural lipstick drop: high-performing luxe lip liners.
By Lucy Lauron,
Last year, Louis Vuitton launched their first beauty line, La Beaute, with 55 shades of lipstick. Naturally, their second drop should be a perfect pairing to their viral luxury lipsticks: lip liners. Created by La Beaute’s creative director Dame Pat McGrath, the LV Crayon brings precision to luxe makeup artistry, and puts McGrath’s runway expertise in our hands.
It’s designed and formulated for optimum performance and feel. Its first-of-its-kind monogram-shaped lip liner is a direct homage to McGrath’s precision technique that has defined her two-decades-long expertise creating Louis Vuitton’s runway looks. “Every look I have ever created on the Louis Vuitton runway begins with the lip line - it is where precision becomes art.”
The LV Crayon is also formulated to perform — infused with a peptide, its smooth, creamy, melting texture glides on effortlessly, and visibly plumps enhances lip contours for an immediate and lasting effect. On top of that, it lasts up to 24 hours and is bleed-proof.
Its 10 shades are designed to complete every lip look, especially when worn with LV Rouge lipsticks and LV Baume lip balms for ultimate all-day precision for your pout. From soft pinks, to warm terracottas, there are unlimited lip combos to explore.
“I have always believed that the most powerful tools in any make-up artist’s kit are the ones that enhance without overpowering,” says McGrath, “The LV Crayon shades were built from that philosophy - the finest nudes and rosewoods, each one chosen with absolute precision, anchored by a fearless edit of iconic LV reds that bring the unexpected and deliver the drama.”
The LV Crayon is also accompanied by a collection of beauty accessories, including: a lip blending brush, a beauty sharpener, a beauty poach, and a lip pencil case — all wearing the iconic Louis Vuitton monogram and flower, of course.