Snail Mail Clubs: A Creative Subscription Plan For The Artsy Gen Z
Here are seven curated subscription plans by artists in Singapore, for those entering their analog era.
The internet has declared 2026 as the ‘Year of Analog’ — when we all start investing in offline hobbies and reduce our reliance on social media to alleviate boredom, reclaiming physical media and pushing back on the dominance of AI. Basically: when we stop doomscrolling to venture out to touch some grass.
But what does this entail? For starters, many have picked up craft-related hobbies: cross-stitching, journaling, pottery, painting and the like. The point is to try living in a less digital-centric world and embracing tactile experiences that won’t ‘disappear’ with the swipe of a finger.
For the crafts-lovers who are turning analog this year, here’s a type of subscription plan that you should try out: mail clubs. They’re monthly subscriptions where artists and creatives send a curated bundle of physical (sometimes handmade) items and trinkets through postage. Have a journal you’re trying fill up? A wall that’s missing some locally-made art? Or simply love art prints and cute things that have a touch of humanness? A snail mail club is just what you need in your mission of reducing screen time.
“I think people are starting to crave experiences that are slower, more intentional, and rooted in the physical world,” says Xun, one of the featured creatives in this article who started a mail club, “They don’t just want to watch, they want to make, to feel, and to participate...choosing post isn’t about rejecting technology. It’s about restoring balance and creating moments that feel personal and human.”
Below is our curation of Singapore-based snail mail clubs to check out.
SNAIL MAIL CLUBS IN SINGAPORE FOR ARTSY MONTHLY SUBSCRIPTIONS
1. Merry Merry Club
What you’re signing up for: Soft yet colourful illustrations that celebrate the everyday and seemingly mundane. Each month includes a postcard (designed by local creative Tori), a recipe card, a personal letter and an addition inclusion like stickers and bookmarks. Every edition revolves around a unique theme. For example, last year’s November mailers were inspired by European cafe culture, while this year’s March theme is inspired by sea creatures like dolphins. It’s the perfect mailer for those who love the soft and sweet.
Merry Merry Club offers monthly subscriptions and one-time purchase options through their website at $9.99 (including postage).
The artist behind it: 24-year-old fresh graduate from Singapore Management University’s Business school, Tori. She started the Merry Merry Club in her final year of university, in the midst of the stresses of job applications and the impending responsibilities of adulthood. Craving an outlet, she returned to a childhood love: crafts and art. Thus, her mail club started, aiming to dispatch joy to her subscribers and herself through crafts.
On why she opted for postage, rather than turning to digital, Tori says, “I’ve always loved collecting ‘things’ – stickers, postcards, keychains, magnets... and physical objects bring me a lot of joy. In a world where so much of our lives are digital, holding something tangible just gives a different special feeling. It feels like it truly belongs to you, and is something you can connect with, rather than just being code behind a screen.”
Subscribe through: Their website
Find them on: TikTok
2. Grumpy Mail Club by Grumpy Girl Studios
What you’re signing up for: Cute, creative and introspective pieces perfect for craft-lovers and journaling. Each monthly edition includes an art print postcard, die-cut stickers, a sticker sheet, a collectible calendar, journal prompts, a monthly playlist, a personal letter, and a craft activity. February 2026’s activity is paper cross-stitching, and March’s is fruit-themed paper crafts.
A major highlight: Grumpy Mail’s collectable flower calendar. Each month’s calendar is designed to be propped up on a stand and introduces a new flower, as pictured above. As the months go on, your vase gets ‘filled’ with new flowers. By the end of the year, you’ll have a beautiful full bouquet from 2026!
A classic subscription is $12.50, while a Going Analog subscription (including the additional themed waterproof sticker sheet and a craft activity kit) is $15.90.
Who’s behind it: Xun, a 24-year-old fresh graduate who’s taking a gap year to travel before joining the workforce. Her reason for starting her mail club is simple: reconnecting with herself and encouraging others to do so, too. “As more of us become aware of how draining this doomscrolling culture can be, I wanted to create something that invites people to slow down, reconnect with themselves, and spend time making something with their hands - something that would bring a little happiness and comfort in their mailbox each month,” she says.
In fact, her mail club inclusions encourage introspection and connection. Other than journaling prompts, Xun also includes a personal letter where she reflects on her struggles as a 24-year-old in Singapore; employment, the search for passion and meaning, and navigating adulthood.
Subscribe through: Their website
Find them on: TikTok
3. Trinket Mail Club by Berry Winkle
What you’re signing up for: Adorable pastel illustrations that tell the story of original and mischevious avian characters known as the Bird Bois. Every month, the birds go on adventures where they steal ingredients for breakfast, sending their spoils to the Bird Bois HQ - you! Each monthly edition includes a letter (’handwritten’ by one of the Bois), printed goods, stickers and surprise trinkets collected by the Bois during their misadventures.
Every month even has a theme as the Bird Bois universe continues. “Like you are receiving confidential updates from chaotic little birds,” Qi their illustrator says. For major Bird Bois fans, Qi has even collaborated with EZLink to create Valentine’s Day exclusive Bird Bois EZLink cards, available at all vending machines.
Subscriptions go for $12 without shipping.
The artist behind it: Qi, a Singapore-based illustrator best known for her mischevious avian characters, the Bird Bois. Her mail club started because of her love for physical mail, art and storytelling. “I have always loved the feeling of receiving something tangible like opening an envelope, touching the paper, discovering tiny details inside,” she says.
Her mail club is also a way for fans of her beloved Bird Bois to further immerse themselves in their world — they receive exclusive, limited edition merch, ‘personal’ updates, and even new character launches. “I wish to create works and merchandise to create deeper emotional connections with people. With both online story telling and in real life merchandise like my snail mail club!”
Subscribe through: Ko-Fi
Find them on: Instagram
4. Meme Mail Club by Butterbeanren
What you’re signing up for: Quirky and meme-worthy stickers and prints. Butterbeanren’s Meme Mail Club is for the chronically online art-lover who always has a meme response for any conversation. If this moniker sounds familiar, you’ve probably already seen her adorable meme illustrations at fairs like the Toasty Art Market, and local concept stores like Catalog and Anteiku Studios.
Each month, her vibrant art comes in themed bundles that include a selection of stickers (all zany and fun), a letter, doodle card, and an envelope —- all designed by Butterbeanren herself. For an idea of what you’ll be getting: last November’s theme was fish (pictured above), while October’s was the game Nintendogs.
Subscriptions start at $16 for a sticker-only subscription, and $24 for a combination of stickers and illustration print.
The artist behind it: Full time artist, 29-year-old Ren Low. After quitting the corporate life in 2025, Low was looking for a new source of income and a way to better connect with her followers. Enter, her Meme Mail Club. “The monthly letter is an important touch for me because it feels more personal, like a pen pal writing to you,” she says, “And at the end of the day, you have something physical to keep with you.”
A regular at local art fairs and events, she’ll be present at plenty of upcoming art fairs like High Fructose! Art Market in April, Mercury Festival in June and lots more. She’s also working on her online shop’s upcoming launch on February 28, making her work even more accessible to fans of her quirky illustrations.
Subscribe through: Patreon
Find them on: Instagram
5. Moon Mail Club by ChamJam
What you’re signing up for: Dreamy and whimsical illustrations and stickers perfect for creative junk journaling. If you’ve seen colourful Ghibli-esque art and illustrations online, they’re probably by Singpaore illustrator best known as ChamJam. She started her Moon Mail Club four years ago with the goal to bring one thing into our lives: whimsy. Each edition is playful and almost fantasy-like, with an art style reminiscent of childhood animated films.
Each month’s theme is inspired by themes and topics that inspire ChamJam at that moment, expressed through a bundle of stickers and art. Each edition comes with an art print, a sticker sheet, a sparkle sticker, a collectible ticket card, and by a letter written that contains . Each letter includes a few whimsical prompts, like going on a flower hunt and pressing a bloom in a book.
Subscriptions start at $15 for for her sticker-only tier, and $24 for a combination of stickers, prints and more.
The artist behind it: 27 year old Singapore illustrator, Charmaine Ng. You might have seen her illustrations on our Jan/Feb 2025 cover and fashion spread. Her art is fun and playful, often finding inspiration from retro themes. Think vibrant old-school Japanese graphic posters and animation. Her art (and by extension, her mail club) is about rekindling childhood wonder and bringing whimsy back into our lives: “I started my snail mail club to create small, slow moments in a fast world, to bring back that childhood joy of surprise, of receiving mail on a random Wednesday afternoon.”
Subscribe through: Patreon
Find them on: Instagram and TikTok
6. The Loaf Letter Club by Loafie Garden
What you’re signing up for: Cosy and clean pastels that feel like a much-needed soul cleanse. If what you’re looking for in a mail club is a creative care package from a friend, the Loaf Letter Club is the answer. Each edition is a bundle of creative aftercare that offers real connection after a stressful and chaotic day. Each monthly edition comes with a letter, an illustrated postcard, washi tape, stickers, a stamp and occasionally, mystery goodies and even a gift on your birthday month!
Subscriptions start at $10.
The artist behind it: An operations associate by day, and mail club founder and journaling-lover by night who goes by Loafie. Like many others, Loafie was missing physical media and the feeling of true connection with others. “I missed the feeling of receiving and sending mails that felt personal and special, and I wanted to pass along small moments of creativity,” she says, “I started my Snail Mail Club as a way to share my art more intentionally, beyond just selling something.” More than just a way to push a product, Loafie’s Loaf Letter Club is her way of encouraging us to slow down, and truly connect with her supporters, one mail bundle at a time.
Subscribe through: Their website
Find them on: Instagram
7. The Hooman Mail Club
What you’re signing up for: Artsy indulgence for dog pawrents, by a fellow dog pawrent. If you’re an avid dog-lover who also loves elaborate graphic illustrations, this is the mail club for you. Every illustration is gorgeously detailed and vivid, depicting dogs doing dog things: playing, napping, being mischievous and, most importantly, being adorable. Each month’s package includes a letter, a themed illustration, a monthly calendar, stickers, a print and a journal prompt — all dog-themed, of course.
Subscriptions start at $10 for Singapore and Malaysia-based members.
The artist behind it: Dog owner and lover, Kaitlin. If it’s not obvious yet, her mail club started out of love for her dog, a little daschund that inspired her mail club’s logo. “As a dog owner myself, I’m familiar with the ups and downs of having a furbaby,” she says, “It can be a lonely journey if there isn’t someone you can share the joy and pain with.”
And so, she decided to create a community for those who love their dogs just as intensely as she does. Her mail club is a literal love letter to her pup, and hopes for it to be a reminder to other dog owners to treasure their time with their furry companions and celebrate their strong bond.
Subscribe through: Their website
Find them on: Instagram and TikTok