At Ion Orchard, A Dreamy Dior Christmas Tree
Dior's 2024 holiday installation in Singapore is a fusion of heritage and fantasy.
You've seen Dior's darkly romantic-meets-punk Cruise 2025 collection when creative director Maria Grazia Chiuri first showcased it in June at the grand Drummond Castle in Perthshire, Scotland.
Now the collection, designed as a tribute to Scotland’s rich cultural heritage - has arrived in Dior stores, and that Scottish influence forms the basis for the maison's newly unveiled Christmas tree, which presides over ION Orchard's outdoor atrium.
Dior's holiday installation in Singapore is akin to a Scottish woodland filled with magical beasts.
As the festive season draws near, Dior is rolling out special displays globally to mark its Cruise 2025 collection - in Singapore, that takes the form of this large-scale installation that takes cues from Scottish fairy tales.
Take how the base of the Dior installation is an open book, from which a menagerie of beasts including a unicorn, two lions, a deer, a monkey, and an array of birds spring out, encircling Dior's emblematic star, reimagined at an impressive scale. Quite the dreamy backdrop for your holiday photos, no?
The Dior holiday installation will be on display outside the Dior boutique at ION Orchard, 2 Orchard Turn from November 1 to December 31.