Bvlgari Bvlgari: 50 Years of Iconic Reinvention (and Pure Glamour!)
Fusing jewellery, horology, and fashion like never before, it was an instant hit that launched Bvlgari into a whole new era of chic.
Fifty years! Can you believe it? That's how long the Bvlgari Bvlgari collection has been slaying the style game, proving that true icons don't just stand the test of time – they totally reinvent it. This collection perfectly embodies Bvlgari's genius combo of watchmaking wizardry and seriously stunning jewellery.
It all started way back in 1975, dreamed up by Gianni Bulgari himself as a gift for the brand's VIP clients. And honey, it broke all the rules. Fusing jewellery, horology, and fashion like never before, it was an instant hit that launched Bvlgari into a whole new era of chic. Fast forward to 1977, and design legend Gérald Genta swooped in to transform it into the brand's very first signature watch collection, setting the stage for the watchmaking excellence we adore today.
The Bvlgari Bvlgari collection just oozes Roman culture, allure, and that unmistakable Italian flair. No wonder it became the darling of Roman high society and A-listers alike – we're talking everyone from Sting and George Michael to Zendaya and Tina Turner! Talk about a star-studded fan club.
Marble Marvels: The 50th Anniversary Collection
To celebrate this monumental milestone, Bvlgari is dropping four gorgeous new Bvlgari Bvlgari models, available in two perfect sizes: 26mm and 38mm. But here's the real showstopper: they feature marble dials!
Yes, you read that right. Marble. This luminous, enduring stone instantly conjures up visions of Roman grandeur, and Bvlgari treats it with the same reverence as their most precious gems. While the Maison has long incorporated marble into its jewellery, crafting a delicate watch dial from it is no easy feat. The sheer craftsmanship involved makes each watch incredibly special, and because of marble's natural veining, every single piece is truly one-of-a-kind. You'll literally be wearing a piece of art!
A Closer Look at the Stunning New Releases
Prepare to swoon! Two versions flaunt a lush "Verde Alpi" green marble dial nestled in a luxurious yellow gold case, while the other two, in dreamy rose gold, showcase equally captivating blue marble dials. The larger 38mm model boasts a deep "Blu Incanto" marble, while the dainty 26mm version shimmers with an icy "Azzurro Infinito" marble. And for an extra touch of sparkle, both 26mm models are adorned with dazzling diamond hour markers. The 38mm versions, meanwhile, are powered by the impressive Solotempo automatic movement, caliber BVL 191, offering a 42-hour power reserve – because who needs to wind their watch when they're busy conquering the world?
What do you think of these stunning new marble dials? Which one are you eyeing?